Brand engagement portal
Imagine creating an always on brand experience, a portal where visitors can get to know you, your products, people and brand personality – an open invitation into your world.
You’ll have heard that making content pay is all about hitting the right person, at the right time with the right content, and unless you’re a mind reader, in reality this can be quite the challenge to execute. The modern B2B buying journey has shifted, with buyers looking to educate themselves before committing to a conversation with sales to get them over the line. Embracing a customer centric experience needs to facilitate their education and ensure you are perfectly poised to engage when the time is right. The introduction of a perpetual presence, where visitors can free roam and explore at a time that suits them, consuming only the content they desire to, can help eliminate the guess work, or risk of bombarding your contact database with content of little to no relevance.
Virtual Visitor’s brand engagement portal offers the complete, integrated brand experience.
Tailored to your needs, Virtual Visitor can host live events over a period of days to work the time zones (e.g. Americas, Europe and Asia), provide a replica post event online environment for those unable to attend a physical exhibition/event, or act as a timeless content hub for your contacts, prospects and clients to continue to learn about your product and service offering.
Delivering enterprise-class event experiences, Virtual Visitor provides an opportunity to showcase a consistent, fully branded experience, from your event website and registration to the interactive sessions and the virtual event experience.
Enabling event attendees, sponsors, and exhibitors to connect with each other throughout your event, fostering engagement with dynamic content and interaction.
2020 was the year of virtual conferences. We predict that event marketers will be leveraging virtual conferences as part of a larger hybrid event strategy for 2021. We’re firm believers that virtual elements are here to stay, and will become more commonplace as a complement to in-person events in the future…but we would say that wouldn’t we?
Virtual conferences are a sub-category of virtual events. Compared to other categories of virtual events - such as webinars or “death by PowerPoint” - virtual conferences are longer in nature and typically have a larger audience. Virtual conferences can last for days, and even weeks depending on how an event organiser decides to break up the programming.
Virtual Visitor facilitates a choose-your-own-adventure format, offering many different breakout sessions, keynotes, and networking opportunities to choose from. An opportunity to increase reach, prioritise visitor safety, evidence authentic sustainable business practices, and improve event accessibility.
At Virtual Visitor we don’t offer an off-the-shelf solution. How can you in the age of customer centricity? Each environment we develop is bespoke the needs of you and critically your visitors.
You want a full-blown virtual studio experience? We again have the skills and infrastructure to make this happen. From recreating Hong Kong toy showrooms to awards ceremonies in German castles, we’ve already brought some crazy ideas to life. Any requests or ideas you have will be embraced, explored and considered. Only your imagination should limit the potential of what your virtual customer event can offer… (oh and occasionally budget, but let’s not dwell on that just yet).
Let’s tackle the elephant in the room, engagement.
Replacing the fishing net with a spear and integrating a virtual conference into a wider Account Based Marketing (ABM) strategy for your VIP customers, prospects and contacts for us is where the magic really happens.
We’ve seen a growing trend with many businesses speaking with clarity that their future success is contingent on attracting and retaining the very highest calibre of talent. Yet, they fail miserably to create an experience or environment that truly evidences their drive to lead the way in employee engagement. In fact, they allow their day zero employee experience, laden with archaic systems, generic platforms and processes to erode the bold and brave employer brand they’ve worked so hard to establish.
Back in the early 2000’s people would have labelled such a solution an “intranet”. We prefer calling it “a central source of truth” for all information, updates, announcements, content, and assets pertinent to you and your team, all gift wrapped in an immersive and engaging environment and brand experience.
So, from new team member inductions, to training sessions, to sustained learning and development programs, creating an experience that your team not only enjoy visiting, but look forward to returning to time and time again no longer has to remain a pipedream.
Media command centre
Are you maximising how your company or brand is perceived online by the media? Are you keeping up good media relations and making your brand stand out online with journalists and key trade publications?
The shift in digital and social media changes how PR professionals and marketers interact with customers and journalists. Studies show that most people turn to online research before making contact with any company and that’s the same for the news industry. If a journalist is working on a news story about your company or brand the likely first port of call will be to research you online before making contact, if they contact you at all. So, are you making that process easy for them? Virtual Visitor can act as a media command centre, not only to facilitate press briefings, but also to showcase all supporting content and wider collateral. Press can download all content of relevance to their digital briefcase to reflect on at a time that suits their needs.
Virtual Visitor helps you better control the conversation and be a source of true value to the media, not just a faceless email release that gets lost amongst the myriad of daily distractions.
What’s the one product, prototype or equipment you’d love to showcase at an in-person event that the limitations of the physical world soon extinguished any hope of bringing to life?
Operating in a world beyond the limitations of the real world, Virtual Visitor’s 3D/AR invites your customers to see and experience your products from every angle. With the ability to zoom into your product, they can examine the smallest of details and product features. Size no longer matters!
Whether you want to bring your technical equipment to life or travel with your entire product portfolio in your pocket, Virtual Visitor has you covered.
Showroom / store
Virtual Visitor can be used to create a virtual showroom, showcasing your complete product portfolio, associated content and collateral. Designed to complement your physical showroom presence, but without the physical limitations of the real world.
A showroom environment where you no longer have to be a slave to floor space and instead can focus on presenting your products without compromise.
Using 3D web augmented reality to create exciting and compelling buyer experiences that drive customer interaction and enhance conversion rates and sales. Virtual Visitor’s solutions are viewer ready and can be experienced in any regular browser without having to download any special software or apps.
Virtual Visitor enables you to experience the real power of virtual learning. Use its versatile theatre to design and deliver engaging virtual training experiences for diverse learning groups. Transform the way you engage with your audience, creating immersive virtual experiences with powerful storyboarding and engagement design capabilities, allowing you to reach audiences of all backgrounds and abilities across the globe. Virtual Visitor acts as a single platform to plan, deliver, and track all your learning and development programmes.
Enable your team’s success with Virtual Visitor.
Virtual trade fair
Can we cater for full blown multi exhibitor events? Of course we can, but why would we want to?
We want to create events and environments that guarantee your success. Your success is all that matters to us. We are at all times laser focussed on exceeding your expectations, and demonstrably evidencing a measurable return on investment. If you’re craving being metres apart from your competition, hustling for leads and scrambling for footfall then Virtual Visitor has the ability to host large global exhibitions no problem. We just rather be honest…why blend in when you were born to stand out?